Put your brand at the center of Atlanta's most magical 3-day holiday celebration. Connect with engaged attendees and build lasting community presence.
Get a Custom Sponsorship PackageAtlanta's Winter Wonderland in the Park is a free, 3-day outdoor holiday celebration held at Grant Park, Atlanta on December 11–13, 2026. Open to the public and free to attend, the festival welcomes families, holiday lovers, and culture enthusiasts from across the metro area.
Featuring vendors and experiences, live performances, brand activations, and community moments — this is Atlanta's must-attend holiday event of the year. As a sponsor, you're not just buying a logo placement — you're becoming part of a cultural moment that Atlanta will be talking about long after the lights dim.
Open, welcoming celebrations built for everyone. Your brand meets the whole community in one place.
A free, 3-day outdoor celebration at Grant Park that families and holiday lovers plan their weekend around.
Atlanta brings together many races, cultures and generations. Our festival reflects that, and so do the food, the music and the crowd.
Food, vendors and experiences, live performances and brand activations pull in friends, families and fans, so guests are active, social and open to trying something new.
From the team behind Atlanta Foodie Festival: our first festival ever, the inaugural Atlanta Foodie Festival on Sept 19-20, 2026, drew 7,706 tickets and 75+ vendors. We are just getting started, and partners who come in now grow with us from day one.
Your sponsorship goes further than a booth — it's a full brand experience built around your goals.
Reach holiday lovers, families, and young professionals from across metro Atlanta and beyond.
Your brand featured across our website, social media, email blasts, on-site signage, and stage mentions.
Set up an experiential booth, branded activation zone, or product sampling station in front of engaged attendees.
Align your brand with a growing Atlanta community event that celebrates local culture and the holiday season.
Top sponsors receive exclusive VIP access, premium placement, and priority recognition before and during the festival.
Our growing social media audience and email list means your sponsorship starts working before the gates even open.
A sponsor at Atlanta's Winter Wonderland joins a full holiday experience, not just a booth.
Food, treats and holiday experiences from across the region, all in one place at Grant Park.
Performances and moments that give the crowd a reason to stay.
Dec 11 to 13 gives your brand a full weekend in front of the same community.
Your brand where guests gather, from signage to stage moments.
Our audience is reached online, by email and on social ahead of every event.
Every partnership is shaped around your brand, your category and the event.
Every activation is tailored to the sponsor and the event. These are starting points, not a fixed menu.
Your name and look on the spaces guests already gather in.
An activation built around your product and named with you.
Put your product in guests' hands and let them try it.
Reach guests who came for the premium experience.
Be part of the moments people remember and film.
Reach our audience online and by email ahead of the event.
Sponsor one event, or partner across the whole season.
Partner with one festival or take the season. Every event is a new crowd. Atlanta's Winter Wonderland runs Dec 11 to 13, 2026, right after Augusta Foodie Festival Halloween Edition (Oct 31 to Nov 1, 2026).
Dec 31, 2026 to Jan 1, 2027 · Grant Park
Feb 13-14, 2027 · Concierge Experience
Mar 20-21, 2027 · Grant Park
Apr 24-25, 2027 · Charlotte, NC
May 29-31, 2027 · Grant Park
Jul 3-4, 2027 · Grant Park
Sep 18-19, 2027 · Grant Park
Oct 30-31, 2027 · Augusta, GA
Dec 10-12, 2027 · Grant Park
Start with one event and grow with us, or take the whole season.
Every package is custom-built. Here's a taste of what's available.
All sponsorship packages are fully customized to fit your brand goals, budget, and target audience. No one-size-fits-all pricing.
Tell us about your brand. We'll put together a deck built around your business goals.